
Customer story
Moser Holding shares detailed, interactive Qlik reports on a daily basis
One of Austria's leading publishing houses puts the relevant business figures on every decision-maker's desk each morning.
Media and publishing · Austria

- Automated reports
- approx. 50
Before and after
Before
- Reports took so long to create and distribute that they were out of date on arrival.
- The reporting bottleneck slowed reactions to a fast-moving media market.
- The previous reporting software was no longer being developed.
After
- Around 50 reports are created automatically at different times of day.
- Decision-makers receive their figures by email every morning.
- Teams no longer have to request information; it arrives on its own.
How it is set up
- Data sources
- QlikView
- Recipients
- Decision-makers in controlling, advertising, sales and telephone marketing at 112 locations
- Delivery
- Formats
- Excel, PDF
- Schedule
- Daily, weekly and monthly, at different times of day
Mail & Deploy is our all-in-one Qlik reporting tool. Simple, fast and straightforward, it offers our decision-makers every morning all relevant business data out of Qlik at a glance.
The problem
Moser Holding, with around 1,400 employees at 112 locations, publishes regional media, newspapers and magazines and works in digital, radio and moving images. Media consumption shifted quickly from print to online, and the SQL-based analytics in place could not keep up. Qlik solved the analysis side, but reports still took so long to produce and distribute that they were outdated by the time they arrived.
Why Mail & Deploy
- Recommended by the company's business intelligence partner.
- Digital, up-to-date reports that read well across devices.
- Easy enough for the Qlik team to build reports on the fly.
- Functions such as automatic reload before sending and merged pages.
What changed
- Simple reports were built within two days of the trial; all standard reports followed two weeks later.
- Around 50 reports are generated as Excel and PDF files and sent daily, weekly or monthly.
- Decision-makers across locations react faster to market movements.
- Feedback has been positive from IT administration through to business management.